![gold seal maker gold seal maker](https://i.pinimg.com/736x/d8/5a/06/d85a066cb9debcf467f6c465c38437b1.jpg)
Testers rate the softness of things like sheets, towels and toilet paper in a blind comparison. We also rely on consumer testing, both in the Lab and at home. Activewear and cooling materials are tested for moisture management, and our unique rain tester simulates downpours to measure water resistance. Garments and bedding also go through repeated laundering in standardized washers and dryers to review shrinkage, after-wash appearance and wrinkle resistance. We put clothing through colorfastness tests to see if they’ll fade or bleed, and grade them in a special room with standard lighting. Fabrics are tested for strength, pilling and abrasion in a climate-controlled room, and are also tested for stretch recovery, absorbency and flammability. Our textiles experts evaluate all fiber- and paper-based products from bedding to clothing to personal care items and beyond. Here’s more on just how rigorously we test these products in each of our 10 distinct testing spaces within the Good Housekeeping Institute: Textiles, Clothing & Bedding Only after all that do we deliver our recommendations of vetted products to you. Then, we send the items out to select readers to understand how they actually work in the real world.
![gold seal maker gold seal maker](https://image.shutterstock.com/image-illustration/illustration-gold-seal-260nw-227992336.jpg)
![gold seal maker gold seal maker](https://i.imgflip.com/5tby3t.jpg)
First, we put products to the test in our Labs by evaluating safety and quality claims to make sure they can stand up to any conditions you and your family might put them through. Our New York City-based team methodically evaluates all the latest appliances, beauty essentials, clothing and more for safety, quality and value using state-of-the-art consumer testing methods. But this does not impact the products our editors and analysts choose to feature - we always put the consumer first and only recommend products that we stand behind.
![gold seal maker gold seal maker](https://hogsheadwine.files.wordpress.com/2014/11/turkeyandgoldsealfromtheatremagazine.jpg)
We continue to meticulously test products so that you can make the best decision for your family.Īffiliate Disclosure: Our website is reader-supported, which means we may earn an affiliate commission when you're clicking through our site to a retailer. Each Lab’s exhaustive analysis is key to the unrivaled trust that consumers have in the Good Housekeeping brand and the Good Housekeeping Seal, the most recognized consumer emblem in the U.S. In addition to conducting blinded-consumer testing, pros evaluate thousands of products each year in our cutting-edge labs. Our uncompromising and extensive Lab and consumer testing employs unique, proprietary scientific evaluation, no matter what product is being tested, from the longest-lasting lipsticks and the safest baby gear to top-performing home appliances and the latest electronic gadgets. Today, the Good Housekeeping Institute continues to earn the trust of consumers all over the globe, but, with so much new technology and equipment, the modern incarnation of the Good Housekeeping Institute is a far cry from the original “experiment station.” Present day, it’s an 18,000-square-foot state-of-the-art consumer testing facility in the LEED Platinum-certified Hearst Tower set in the heart of Manhattan. In fact, Good Housekeeping and the Good Housekeeping Institute has charged itself with looking out for and advocating for consumer safety and protection and savvy shopping since its earliest incarnation: Our first issue in 1885 stated, “the mission of Good Housekeeping would be equal parts public duty and public enterprise.” For over a century, we've been ahead of the curve, reporting on the potential dangers of sugar decades before the groundbreaking cover story in the New York Times Magazine, and banning cigarette ads 12 years sooner than the Surgeon General's warning appeared on cigarette packs. When the Good Housekeeping Institute opened its “experiment station” to evaluate consumer products in 1900, it was six years ahead of the FDA and 14 years ahead of the FTC in consumer protection. Since 1900, our powerhouse team of on-staff scientific experts - including engineers, fiber scientists, data analysts, researchers, registered dietitians, chemists and seasoned product evaluators - have thoroughly assessed the products you use in your daily life so that you can rest assured you're not wasting money on duds or updates you simply don’t need. That's where the Good Housekeeping Institute comes in. Why You Should Trust Us | How We Test | Meet Our Expertsīetween exaggerated marketing claims and unreliable online reviews, it's tough to know if your purchase is going to live up to lofty promises.